martedì 15 aprile 2014

LOGORAMA: 4 CURIOUS FACTS ABOUT ATLETICO MADRID'S EMBLEM




Erik Thohir, Inter's new president, has said that the team's logo will soon be redesigned. Don't know how the fans will accept this big change, but one thing's for sure: logos are tremendously important, and modifying something that represents the club's identity may be very risky (just ask Everton's fans).

That's why Pro Stats Football takes logos very seriously too, and today we'll be looking at one of the most iconic ones of  recent times.
I'm talking about that of ATLETICO MADRID.

BASQUE FUEGO IN THE CAPITAL




What secrets are there in Atletico Madrid's history to be revealed? I investigated 4 of the most fascinating details.

1)THE NICKNAME
Atletico's players are also called the "colchoneros", which means the "mattress makers". This can be traced back to the origins of the club's colours.

2)THE COLOURS
Atletico de Madrid was founded on the 26th of April 1903, when a group of Basque students based in the capital decided to create a satellite team of Bilbao's Athletic Club (we'll see further on that these two clubs have other things in common). 

As a matter of fact, Atletico's initial colours were also those of Bilbao: white and blue. Only in 1912, because of financial problems,did they switch to the actual white and red: these two colours could be easily extracted from the underside of mattresses.


3)THE SHAPE AND THE STARS
As in Atheltic's logo, Atletico Madrid's has a triangle at the top of their emblem and is characterized by red and white stripes at the bottom section.
In addition, enclosed within the blue triangle there are 7 stars (representing the Ursa Major constellation) each with five points (a reference to the 5 provinces around Madrid).


4)THE BIG BLACK BEAR AND THE MADROÑO TREE
 Inside the blue triangle there is the most interesting element of the entire logo: a black bear leaning on a so- called "madroño" tree. This dual symbol has also been present in the city's flag since Medieval times.

The bear (which, by the way, is female) was introduced as a symbolic image of the countryside surrounding the city of Madrid. It is well known that those rural areas were once populated by bears: as a matter of fact, the area called "Ursuria" was  one of the most widely known. Throughout the ages many civilizations have used this animal as their symbol, from the legions of the Roman empire to the reign of Alfonso VII.

Usually, people think that the bear trying as he does to grab a fruit represents the animal's greed. This is categorically incorrect.
It all goes back to a Royal decree proclaimed in 1222 which aimed to resolve a dispute between the State and the Church. The former would take care of wood and hunting, whereas the latter would deal with pastures. From that moment on, Madrid's symbol became that of the image of a tree (the madroño tree was chosen as it is grows in abundance in the area) and it was then subsequently added to that of the pre-existing bear.

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